Storytelling made simple

"I used to talk a lot to cover my insecurity and fear of failure and rejection. When I took the course I was expecting great tips on branding and communication (and I wasn't disappointed), but I was surprised to find that it also gave me the courage to declare the truth about who I am and what I have to offer in a way that is succinct and powerful." 

- Nick, President of

A  B  O  U  T 

Don't like selling yourself? Tell a story.

Want more influence? Tell a story.

Want to build trust faster? Tell a story.

Find out how. Storytelling is a hack to trust, truth, and profit. And it may just be the most powerful tool in our leadership toolbox...that we’ve never used.

So how do you tell a 20-second, business story? Follow the 1-2-1 Story Formula: 1 point, 2 halves, and 1 unforgettable detail. It’s the simplest way to tell a business or personal story. And it's the same formula used to train Fortune 500 leaders.

So, welcome to your brand new storytelling life. 

L  E  S  S  O  N  S

  1. Problem: Why your PowerPoint isn't working for your clients
  2. Trust: How to build trust in minutes, not years
  3. Truth: How to influence without authority
  4. Profit: How Nike, TOMS, and Harley built their brands
  5. Practice: The four stories you need to be able to tell
  6. Movement: Spreading a storyteller's mindset all comes with a Storytelling workbook that you can keep forever and ever - and my best-of-the-best resources. Trust me, they're good! And I guarantee you've never heard of some of them.

F  A  Q  S  

1.  When does the course start?

How Take it all in one lunch break. Or go at your own pace. 

2. How long do I have access to the course?

For-ev-er. Okay, maybe not quite, but close enough. And take it with you on any device.  

3. What if I am unhappy with the course?

No worries. Email me within 30 days and you'll receive a full refund. (But I really don't think you will be unhappy. Go ahead. Test me. Make my day.)

"I learned more in this one hour than I did in a full one-day seminar on storytelling." 



"Every one of our partners needs to go through this!" 


Head of a Non-Profit Foundation

"I didn't really believe in trainings before this, but this I will actually use." 


Senior Manager

"Now I know how to build long-lasting client relationships." 


PwC (PricewaterhouseCoopers)

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