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Four Pitfalls of Decision Making

$ 10 $ 10

Learn 25 cognitive biases - that are really only four types of pitfalls: errors of the body, ego, emotions, and mind.

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Let's have a pop quiz.

1. How many decisions do managers make every year? Answer: 3 billion. (Even if research is off by 50%, that's still 1.5 billion decisions.)

2. What % of managers follow best decision-making practices? Answer: 2%. (That means 98% of us are making worse decisions than we need to be.)

3. What matters more in decision making: analysis or process? Answer: process by a factor of six. (Note: if you disagree with any of these answers take it up with Erik Larson of Harvard Business Review where it is published.)